Caffè Roen and Bendinelli
The Caffè Roen roastery also includes the Bendinelli roastery. With the Caffè Roen and Espresso Bendinelli brands, the company offers a wide variety of espresso blends. The blends are suitable both as pure espresso and in a variety of preparations with milk. The careful selection of the green coffees is based on many years of experience and knowledge; this is the only way to ensure the production of excellent espresso blends of the highest quality. In addition, Caffè Roen has introduced modern quality management in order to be able to guarantee the quality of the products in a controlled manner and to keep the promise of delivering unique aroma quality. The fact that Caffè Roen understands the craft is demonstrated, among other things, by the fact that the roastery was recognized for the quality of its products in 2023 by the international "Superior Taste Award" competition!
The marketing of coffee blends
Caffè Roen's bean blends are roasted in a classic drum roaster at a low temperature. This guarantees that the aromas of each individual coffee bean are fully developed. The roasting is carried out by qualified roasting masters who can use their experience and expertise to assess the roasting process of each individual blend. The company's success began shortly after it was founded. The coffee blends are unique and customers were won over by the product quality and passion for coffee. With the first success came expansion. New premises in Affi in the province of Verona offered better conditions for accommodating a newer and more efficient roasting plant. The new premises also meant investing in even more coffee expertise, and Caffè Roen now has its own coffee sensory and training center.